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Vault Hybrid Supertools What better way to reinforce Vault's "Purposeful Energy" platform than to create a loyalty program that actually turns the product itself into a tool. More specifically, the handle for a variety of tools. Consumers accrue MyCokeRewards points which they can redeem for "tool attachments" or larger prizes. Tool Attachments screw onto the 24 oz. Vault bottle in place of a regular cap. |
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